The U.S. Navy’s Diversity Directorate’s Mission is to “Provide Navy leadership with the tools and resources to help create and sustain a cultural awareness that values diversity and an environment where every individual prospers and contributes to the mission.” But at Coast Guard, the mission statement on the Diversity website is a bit different:
A team of three full-time policy advisors and assistants work in the Diversity Management Division. The advisors work on diversity management, identifying and removing barriers to job satisfaction, so that all of Team Coast Guard will work in an environment where the differences and similarities of all personnel are recognized, understood, and valued.
You may not think the two are that far off from one another, but then you need to read a little more. Navy has also outlined four strategic objectives that provide the basis for moving the DON toward a more diverse and capable workforce. At the second hearing on Coast Guard Civil Rights and Diversity held on 19 June 2009, congress made a point of parading the Director of Admissions at the U.S. Naval Academy on the panel to highlight Navy’s achievements in minority recruiting and diversity.
While Navy’s program for minority recruiting may be far from perfect, it is at least achieving some measure of performance. To the contrary, the Coast Guard Academy as actually seen a steady decline over the last five years, yet retained the same Director of Admissions in the job since 2002. As Coast Guard moves forward with modernization, a strategic plan for diversity mirrored on that of Navy may be a best business practice for the future.
- Navy Strategic Objective 1: Continue to support distinct approaches to diversity management within the DON.
The Navy, Marine Corps, and OCHR have developed and implemented activities and programs that are designed to increase diversity at all levels within the DON, with particular focus on racial/ethnic and gender differences. Each program has its own strength and works effectively for each DON community.
- Navy Strategic Objective 2: Build the business case through an economic cost/benefit analysis.
In 2007, RAND National Defense Research Institute researchers outlined elements that the Department of Defense would need for its strategic diversity concept: define diversity, measure progress, and hold itself and others accountable.
In a 2008 report to the Department of Defense, the researchers identified three possible definitions for diversity and concluded that managing with an inclusive approach would have historical and business case credibility. The business case must be built on reliable data, be linked to the mission, and accurately identify both the costs and benefits in dollar terms.
- Navy Strategic Objective 3: Provide subject matter expertise and guidance at the DON level.
The DON coordinates and provides a guiding framework based on the existing body of knowledge from research and practice. The DON must ensure strategic alignment among all components and communicate a consistent message. The DON must stabilize data analysis and share best practices (both internal and external) and continue to explore better ideas to improve processes.
- Navy Strategic Objective 4: Address data resources through an enterprise data management approach.
The DON will take an enterprise data analysis approach to data management. Like many organizations, the DON retains personnel data in multiple databases using a variety of organizational structures. To accurately analyze the workforce, data must be in a common format and a central location. As part of an overarching diversity strategic framework, the DON will evaluate, integrate, normalize, and analyze distinct data sets. This will permit the DON to define and project policies and make policy changes, providing the DON executives with distilled data, and analyses to make informed operational decisions. The four stated objectives of the DON diversity strategic framework are interdependent. With these four strategic objectives in place, the DON will have a cohesive, data driven diversity strategy that both supports and is strategically aligned with the DON Human Capital Strategy, while concurrently allowing the Navy, Marine Corps, and OCHR the flexibility to address diversity in their own unique way.
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